Date of Award

Fall 12-2020

Document Type

Thesis

Degree Name

Master of Science (MS)

Department

Digital Marketing

First Advisor

Andrew Smith

Second Advisor

Kristy Tucciarone

Third Advisor

Michael Mason

Abstract

This project examines how churches can increase membership among Millennials and Generation Z on social media. The final deliverable is a 45-minute webinar offering tips for churches to create effective and relevant content online. This webinar will be housed on a website created called Social Media for Churches. It features many videos and resources to help churches with social media such as trends, recommendations, practical tips, and free tools for content creation. Doc

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Social Media Commons

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