This study explored the relationship between the personality traits of conscientiousness and openness and coffee habits/preferences. A total of 50 participants were included in the study. All participants took part in a personality survey, and those who were coffee drinkers took part in a secondary survey assessing their coffee drinking habits/preferences. Participants with high openness scores had a weak positive correlation with the average cups of coffee consumed per week. They consumed slightly more cups of coffee/week on average. Participants with high conscientiousness scores had a weak negative correlation with the average cups of coffee consumed per week. These participants consumed slightly less cups of coffee/week on average. George Saucier’s (1994) Mini Marker’s Survey was used in this study along with a short coffee consumption survey. Implications of this study are that those who score high in the trait of openness may consume more coffee due to social coffee drinking, while those who score high in the trait of conscientiousness may limit their coffee consumption due to knowledge of health risks.
Lantzy, Kristin E.
"Coffee Preferences and Personality,"
Undergraduate Psychology Research Methods Journal: Vol. 1
, Article 7.
Available at: https://digitalcommons.lindenwood.edu/psych_journals/vol1/iss10/7
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